Getting a PFG Bahama shirt when you turn forty feels like a rite of passage, and one I was a little wary of. I'm happy to report my fears were unfounded; this is an absolute lifesaver in the summer.
UPF fabric is great to protect your skin from sun damage, but the tightness of the weave also makes it less breathable and prone to overheating. Columbia has done a great job of circumventing that issue by venting the holy heck out of this shirt. The UPF shell of the shirt is actually a bunch of interconnecting panels, backed with breathable mesh, that gives you the best of both worlds - great sun protection, and it stays cool even when it's insanely hot outside.
It helps that it's stylish enough to wear to most offices and restaurants, and has a bunch of integrated features that make it work for anglers, too. Feels comfy after washes, dries in a heartbeat, what's not to like?