LONDONTOWN Illuminating Nail Concealer

4.4 4.4 out of 5 stars | 9,859 ratings

Price: 14

Last update: 09-29-2024


About this item

Brand LONDONTOWN
Item Form Drop
Item Weight 2 ounces
Liquid Volume 0.4 Fluid Ounces
Specialty paraben-free

From the brand

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Top reviews from the United States

Kttn
5.0 out of 5 stars Easy and Elegant
Reviewed in the United States on September 2, 2024
Gives a very nice and natural but elevated nail.

I'm not one to wear polish especially on my hands, but I needed something for my toes for some open toes wedding guest shoes. I normally do an extensive job to bling them out, but didn't want to be bothered for various reasons this time.

Took a chance on this polish and am not disappointed. My hope was to gloss over a few imperfections and make my nails look wedding appropriate but also not draw an attention to them. This polish is perfect!

I can't speak to longevity because I've only just applied the first one coat and for my purposes I don't care anyway, since it just needs to last four at the duration of an event.

I can still see my nail beds through one coat of this polish, which I like as it reads as a French manicure a bit. 2 coats I can't see through anymore but this color still just feels invisible except for the pearly gloss and doesn't stand out as having obvious polish on.
Customer image
Kttn
5.0 out of 5 stars Easy and Elegant
Reviewed in the United States on September 2, 2024
Gives a very nice and natural but elevated nail.

I'm not one to wear polish especially on my hands, but I needed something for my toes for some open toes wedding guest shoes. I normally do an extensive job to bling them out, but didn't want to be bothered for various reasons this time.

Took a chance on this polish and am not disappointed. My hope was to gloss over a few imperfections and make my nails look wedding appropriate but also not draw an attention to them. This polish is perfect!

I can't speak to longevity because I've only just applied the first one coat and for my purposes I don't care anyway, since it just needs to last four at the duration of an event.

I can still see my nail beds through one coat of this polish, which I like as it reads as a French manicure a bit. 2 coats I can't see through anymore but this color still just feels invisible except for the pearly gloss and doesn't stand out as having obvious polish on.
Images in this review
Customer image Customer image
PC
5.0 out of 5 stars Beautiful purple undertones!
Reviewed in the United States on September 2, 2024
Hello, reader! I didn’t want to buy and like this, honestly. Haha I am a simple lady, and I normally settle in with a basic clear coat and a cheapie color on my toes. However, the idea of this milky color being a classier way to wear white (I’ve never been fond of the way white polish looks on my person). It wasn’t as white as I was expecting, but I ended up enjoying this color WAY more than I had anticipated. In warm room lighting, it appears nude and milky; in the flash and in sunlight, there are beautiful purple undertones that I’m guessing are meant to cancel out any yellowing within the nails. I’ve never spent $20 on a nail polish before now, but I don’t regret it! Ha! This is now my absolute favorite way to class up my little nails and toenails. It’s great! I must have read reviews for hours while trying to decide which color to try first… and if it was even worth the try. I’m happy with my choice. If you have a little extra cash to throw at a little gift for yourself or a loved one, I think this is a fine selection! :) Have a wonderful day/night. ????
Customer image
PC
5.0 out of 5 stars Beautiful purple undertones!
Reviewed in the United States on September 2, 2024
Hello, reader! I didn’t want to buy and like this, honestly. Haha I am a simple lady, and I normally settle in with a basic clear coat and a cheapie color on my toes. However, the idea of this milky color being a classier way to wear white (I’ve never been fond of the way white polish looks on my person). It wasn’t as white as I was expecting, but I ended up enjoying this color WAY more than I had anticipated. In warm room lighting, it appears nude and milky; in the flash and in sunlight, there are beautiful purple undertones that I’m guessing are meant to cancel out any yellowing within the nails. I’ve never spent $20 on a nail polish before now, but I don’t regret it! Ha! This is now my absolute favorite way to class up my little nails and toenails. It’s great! I must have read reviews for hours while trying to decide which color to try first… and if it was even worth the try. I’m happy with my choice. If you have a little extra cash to throw at a little gift for yourself or a loved one, I think this is a fine selection! :) Have a wonderful day/night. ????
Images in this review
Customer image Customer image Customer image Customer image Customer image
Emily
5.0 out of 5 stars Great product!
Reviewed in the United States on September 26, 2024
I rarely write reviews. I usually only write them when I really like something or I really don’t like something. I love this polish. These are my real nails. I never get my nails done. I rarely polish them myself because I feel like they chip so quickly. This polish lasted for 10 days without chipping. With just two coats and no topcoat. It looks like I have a French manicure. And it came off really easily with nail polish remover. Well worth the price. Highly recommend.
Customer image
Emily
5.0 out of 5 stars Great product!
Reviewed in the United States on September 26, 2024
I rarely write reviews. I usually only write them when I really like something or I really don’t like something. I love this polish. These are my real nails. I never get my nails done. I rarely polish them myself because I feel like they chip so quickly. This polish lasted for 10 days without chipping. With just two coats and no topcoat. It looks like I have a French manicure. And it came off really easily with nail polish remover. Well worth the price. Highly recommend.
Images in this review
Customer image
N
5.0 out of 5 stars Simple way to elevate your nail game!
Reviewed in the United States on August 12, 2024
TL;DR: This polish is approved by a low-maintenance girlie! (I am wearing the Pink shade in the pictures.)

I am extremely low-maintenance when it comes to my nails for a few reasons. I *never* do my own nails because I’m right-handed and struggle to use my left hand to paint my right hand. Also, I inevitably ding my nails while they are still wet and I then feel extra frustrated. I only get my nails done at a salon a handful of times per year, namely for special occasions. I find manis overpriced, especially since my polish tends to chip within a day or two. I’ve also tried gel and powder—while they last much longer, my nails are utterly demolished afterward and it takes weeks to months to restore them to good health.

So, for the most part, I keep my nails relatively short and clean and apply a strengthener since they are quite frail and brittle. The strengthener is somewhat shiny, which makes my nails look a little less sad, but I have often yearned for a clean, sheer look to leave my nails looking a bit more elegant.

This nail polish is IT!! It is smooth to apply and the coats look quite even, even with my poor hand-eye coordination. Plus, the polish is relatively sheer so it is forgiving if you don’t do a perfect job. AND it dries quickly. I’m so pleased to have found a simple solution that is easy to fit into my weekly routine.

It’s not a cheap polish but I think it’s worth it!
Customer image
N
5.0 out of 5 stars Simple way to elevate your nail game!
Reviewed in the United States on August 12, 2024
TL;DR: This polish is approved by a low-maintenance girlie! (I am wearing the Pink shade in the pictures.)

I am extremely low-maintenance when it comes to my nails for a few reasons. I *never* do my own nails because I’m right-handed and struggle to use my left hand to paint my right hand. Also, I inevitably ding my nails while they are still wet and I then feel extra frustrated. I only get my nails done at a salon a handful of times per year, namely for special occasions. I find manis overpriced, especially since my polish tends to chip within a day or two. I’ve also tried gel and powder—while they last much longer, my nails are utterly demolished afterward and it takes weeks to months to restore them to good health.

So, for the most part, I keep my nails relatively short and clean and apply a strengthener since they are quite frail and brittle. The strengthener is somewhat shiny, which makes my nails look a little less sad, but I have often yearned for a clean, sheer look to leave my nails looking a bit more elegant.

This nail polish is IT!! It is smooth to apply and the coats look quite even, even with my poor hand-eye coordination. Plus, the polish is relatively sheer so it is forgiving if you don’t do a perfect job. AND it dries quickly. I’m so pleased to have found a simple solution that is easy to fit into my weekly routine.

It’s not a cheap polish but I think it’s worth it!
Images in this review
Customer image Customer image
Brittany D
4.0 out of 5 stars Pretty in person
Reviewed in the United States on August 23, 2024
I don’t remember where I initially saw this product and decided I wanted to try it, but I literally waited months to buy it because as a mom of two, I couldn’t justify spending $20 on a nail polish. Anyway, I finally purchased it because I have a gift card.

I really like the pretty shade of pink that it is and how it just makes your nails look blemish free and manicured, but I think the shade is wrong for my skin tone. I’ll be interested to see how long it lasts on my nails because I’m pretty rough on them. I also think the price for it is probably a little high. I bought a very similar nail concealer at TJMaxx for a fraction of the price that probably worked just as well, if not better. nding $20 on a nail polish. Anyway, I finally purchased it because I had a gift card.

I really like the pretty shade of pink that it is and how it just makes your nails look blemish free and manicured, but I think the shade is wrong for my skin tone. I’ll be interested to see how long it lasts on my nails because I’m pretty rough on them. I also think the price for it is probably a little high. I bought a very similar nail concealer at TJMaxx for a fraction of the price that probably worked just as well, if not better.
Customer image
Brittany D
4.0 out of 5 stars Pretty in person
Reviewed in the United States on August 23, 2024
I don’t remember where I initially saw this product and decided I wanted to try it, but I literally waited months to buy it because as a mom of two, I couldn’t justify spending $20 on a nail polish. Anyway, I finally purchased it because I have a gift card.

I really like the pretty shade of pink that it is and how it just makes your nails look blemish free and manicured, but I think the shade is wrong for my skin tone. I’ll be interested to see how long it lasts on my nails because I’m pretty rough on them. I also think the price for it is probably a little high. I bought a very similar nail concealer at TJMaxx for a fraction of the price that probably worked just as well, if not better. nding $20 on a nail polish. Anyway, I finally purchased it because I had a gift card.

I really like the pretty shade of pink that it is and how it just makes your nails look blemish free and manicured, but I think the shade is wrong for my skin tone. I’ll be interested to see how long it lasts on my nails because I’m pretty rough on them. I also think the price for it is probably a little high. I bought a very similar nail concealer at TJMaxx for a fraction of the price that probably worked just as well, if not better.
Images in this review
Customer image
Katydew
5.0 out of 5 stars Milky shade, Very pretty
Reviewed in the United States on September 8, 2024
I postponed buying this for a while because it's expensive for a nail polish, and also because I was afraid 'illuminating' meant 'glow in the dark'! I'm glad I finally ordered because it's my favorite polish, a definite go-to! I did use a ridge filling base coat. One coat of the polish whitens & hides imperfections, but looks clear. It is buildable, and 2 coats gives a sheer milky white. I'm pretty sure another coat would be more opaque. It's been a week since I used it, and it's holding up well. All in all I'm very satisfied!
Jennifer Weber
5.0 out of 5 stars In love!
Reviewed in the United States on September 17, 2024
I haven’t had my nails painted in over 20 years. Always thought my fingers and nails were too stubby for polish. On a whim, I decided to try “Bubble”. I knew I wanted something neutral. WOW! Impressed. It dried quickly, didn’t need more than one coat, and I’m in LOVE with this color! I’ll be getting the other two shades now - that’s how much I love it! So happy with how my nails look! 10/10 would and will buy again!
Customer image
Jennifer Weber
5.0 out of 5 stars In love!
Reviewed in the United States on September 17, 2024
I haven’t had my nails painted in over 20 years. Always thought my fingers and nails were too stubby for polish. On a whim, I decided to try “Bubble”. I knew I wanted something neutral. WOW! Impressed. It dried quickly, didn’t need more than one coat, and I’m in LOVE with this color! I’ll be getting the other two shades now - that’s how much I love it! So happy with how my nails look! 10/10 would and will buy again!
Images in this review
Customer image

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